Mustard’s Top 10 Most Viral Posts in New York City

September 10, 2025

Discover the hottest dining experiences in Los Angeles, as ranked by Mustard—the influencer marketing platform turning food moments into viral buzz. These ten restaurants—from Halal Mediterranean to dreamy cafes—earned their place through visual appeal, genuine engagement, and real purchase interest. Here’s your go-to rundown:

🦞 Legasea Bar & Grill — Midtown Manhattan (@legaseany)

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  • 1,997,741 Views
  • 144,045 Likes
  • 221 Comments
  • 98 Purchase Interest

Legasea made waves with a seafood spread that captured the city’s appetite. With 1.99M views and 144K likes, this post skyrocketed to Mustard’s most viral ranking in NYC.

🌱 Ras Plant Based — Crown Heights, Brooklyn (@rasplantbased)

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  • 865,923 Views
  • 38,615 Likes
  • 321 Comments
  • 266 Purchase Interest

Vegan food that even carnivores crave. Ras Plant Based earned 865K views and a standout 266 purchase intents, showing how plant-based can drive real diner action.

🍲 Filé Gumbo Bar — Tribeca (@filegumbobar)

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  • 865,923 Views
  • 38,615 Likes
  • 321 Comments
  • 259 Purchase Interest

Bringing New Orleans flavors to NYC, Filé Gumbo Bar matched Ras with the same viral clip, driving 865K views and 259 purchase intents, proof that gumbo belongs in the spotlight.

🌮 Tortazo — Times Square (@tortazo_)

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  • 291,323 Views
  • 567 Likes
  • 124 Comments
  • 113 Purchase Interest

Chef Rick Bayless’ Tortazo isn’t just serving tacos—it’s serving viral content. With 291K views and 113 purchase intents, this post showed that Mexican street food scales even in the heart of Times Square.

🍝 Babbo — Greenwich Village (@babboristorante)

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  • 206,366 Views
  • 10,970 Likes
  • 107 Comments
  • 69 Purchase Interest

Mario Batali’s iconic Italian restaurant proved its staying power on social. With 206K views and nearly 11K likes, Babbo blends tradition with viral momentum.

🍣 Sushi By Bou — NOMAD NYC @ Hotel32|32 (@sushibybou_)

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  • 115,666 Views
  • 1,734 Likes
  • 34 Comments
  • 12 Purchase Interest

With its signature 12-course omakase, Sushi By Bou turned exclusivity into shareability. Their post pulled in 187K views and almost 9K likes.

🌮 Taqueria by El Prieto NYC — Chelsea (@taqueriabyelprieto)

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  • 179,098 Views
  • 7,222 Likes
  • 302 Comments
  • 2 Purchase Interest

Bold Mexican flavors and a massive comment thread put Taqueria by El Prieto on the map. With 179K views and 302 comments, it sparked heated foodie debates.

🍔 Hungry House — Navy Yard, Brooklyn (@orderhungryhouse)

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  • 140,611 Views
  • 10,604 Likes
  • 14 Comments
  • 7 Purchase Interest

With chef-driven menus and ghost-kitchen innovation, Hungry House earned 140K views and strong engagement from local foodies.

🍻 Treadwell Park — Upper East Side (@treadwellpark)

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  • 136,483 Views
  • 3,084 Likes
  • 19 Comments
  • 19 Purchase Interest

Part beer hall, part game room, Treadwell Park mixed fun with foodie appeal. Their post earned 136K views, 3K likes, and steady purchase intent.

🍗 Mad for Chicken — Harlem (@mfcharlem)

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  • 132,248 Views
  • 7,210 Likes
  • 60 Comments
  • 5 Purchase Interest

Korean fried chicken meets Harlem flair. With 132K views and 7K likes, this post proves that crispy wings always win.

Why These NYC Spots Went Viral

What makes a Mustard post blow up? Across these ten restaurants, three patterns emerged:

  1. Visually irresistible dishes — seafood towers, tacos, and omakase plates dominated feeds.
  2. Strong creator voices — authentic influencer storytelling boosted engagement.
  3. High purchase intent — viral isn’t just views; it’s customers walking in the door.

From Midtown seafood towers to Harlem fried chicken, these restaurants show how social media sparks real business impact.

Want to Go Viral Next Month?

Mustard makes influencer marketing simple, trackable, and ROI-driven. We connect your restaurant with the right local influencers, manage campaigns end-to-end, and deliver real sales results.

👉 Visit www.mustard.love